About Us

Alliance Online is the ecommerce operation of UK & Irelands leading supplier Alliance National. As a business we supply to the hospitality, catering, leisure, healthcare and many other industries. With our national distribution centre based in Cheshire and 12 regional depots across the UK & Ireland, we are perfectly placed to service and satisfy all our online customers. The Alliance Online customer base is very broad including home users, chefs, café owners, hotel purchasers, national chains, educational institutes, leisure spas and so many more.

We have over 23 years of industry experience and only use trusted and commercial standard suppliers. We stock over 12,000 products lines across our business infrastructure and make over 2,000 deliveries a day by utilising our national fleet of vehicles. Due to having our own delivery fleet it means we do not need to employ or rely on third party couriers.

Our philosophy is simple: offer the very best in Value, Service and Expertise and ensure it's always delivered with a genuine smile.

What we offer at Alliance Online:

  • Fantastic product range - most comprehensive in the UK
  • Genuinely competitive pricing which is regularly reviewed against competitors
  • Great product quality
  • Fast, reliable deliveries
  • Great customer service staff
  • Easy ordering and payment systems

Alliance Online is available to everybody, providing the same great service and value as we do to our national and regional account customers. Should you have questions about any products you see online, please don't hesitate to contact us either via email, phone, livechat or even our social media channels. Furthermore, for information about setting up a trade account, or if you feel you want regular deliveries of set products on a monthly or by-monthly basis contact your nearest Alliance branch to see how we can help you.


Our Story

timeline

Why you should buy from Alliance Online

Alliance have been supplying catering equipment for over 23 years making us a trusted name in the industries we serve. Our commitment to excellence is evident in all of the catering equipment that we supply, and we understand the importance of supplying businesses with high quality products. That is why we take pride in providing catering equipment that will always exceed your expectations...

Value

At Alliance Online, we work with top industry suppliers to ensure we provide all of our customers with the best value products from industry leading brands which meet their needs. So, you can shop for catering equipment with complete confidence that our offering is both high quality and great value.

Service

At Alliance Online, we pride ourselves on our high standards of service. We always ensure we are delivering our products in a timely manner, plus we provide expert customer service regarding client queries. This means from order placement through the delivery we have a highly trained member of staff facilitating your order at every step.

Expertise

As a result of over 23 years of supplying industries with catering equipment we have built up a wealth of knowledge and expertise. This is reflected in our wide and extensive high-quality product offering and our knowledgeable customer service and field-based teams across the UK who can answer any customer queries.

What our customers say

At Alliance Online, we pride ourselves on customer service and we have great customer satisfaction, with 4.8 out of 5 stars!

Contact details

Address:
Alliance Online
Alliance House
Marshfield Bank
Crewe
Cheshire
CW2 8UY

Telephone:
01270 252 333
Opening times: 8.30am-5.30pm, Monday - Friday

Email: hello@allianceonline.co.uk

Registered in England No: 3747333
VAT 736 6194 12

Depot contact details

Scotland
Alliance House,
Penston Road, Queenslie,
Glasgow. G33 4AG
tel: 0141 771 2900
London
Alliance House,
First Avenue, Globe Park, Marlow,
Buckinghamshire. SL7 1YA
tel: 01628 487 900
North
Alliance House,
Gildersome Spur, Gildersome,
Morley. LS27 7JZ
tel: 0113 204 9343
East Anglia
Alliance House,
Delta Close, Norwich,
Norfolk. NR6 6BQ
tel: 01603 401 221
North West
Alliance House,
Broadfield Business Park, Heywood,
Lancashire. OL10 2TA
tel: 01706 629 978
South West
Alliance House,
Eastern Wood Road, Langage Business Park,
Plympton, Plymouth. PL7 5ET
tel: 01752 340 030
West Midlands
Alliance House,
Woden Road West, Wednesbury,
West Midlands. WS10 7TB
tel: 0121 506 3880
South
Alliance House,
Griffin Industrial Park, Brunel Road,
Totton, Southampton. SO40 3SH
tel: 02380 660 517
East Midlands
Alliance House,
Short Lane, East Midlands Distribution Centre,
Castle Donington. DE74 2HL
tel: 01332 811 489
South East
Alliance House,
Butterly Avenue, Questor,
Dartford. DA1 1JG
tel: 01322 292 051
Wales & West
Alliance House,
Trecenydd Business Park, Caerphilly,
Mid Glamorgan. CF83 2RZ
tel: 02920 863 020
Ireland
Alliance House,
14B Boing Road, Airways Industrial Estate,
Santry, Dublin. DA1 1JG
tel: +353 (0) 485 4007