On the 15th of June this year National Beer Day will once again be upon us as thousands will flock to their nearest local pub or bar to commemorate the day. A concept that was started in 2015, the aim of National Beer Day in the UK isn’t what it might seem at first glance. When most think of a National Beer Day event, the first thought would be a gathering for people to get drunk and become unruly however this isn’t the case but is a chance for people to showcase their love for the beverage. In this article we will be discussing what National Beer Day is, the best glassware and barware equipment needed for hosting an event and they type of event that should be thrown to celebrate the day.
What is National Beer Day?
As mentioned previously, the original concept was formed in 2015 for people from all walks of life to come together and demonstrate their appreciation for Beer. The reasoning for Beer Day Britain to be held on June 15th is because this is also the same day that the Magna Carta was sealed in 1215 as ale was so important to the English public that it was mentioned in one of the most significant and iconic legal documents ever. A beverage that has such a vibrant and rich history deserves an appropriate celebration as it is the third most popular drink in the world. Britain is the birthplace to some of the most famous Beers in the world and as part of Celtic traditions, beer has been brewed since the middle ages when homebrewing gained popularity across the country. Most notably a celebration for beer lovers from around the UK to come together and drink and enjoy the beauty of beer, the day is also an opportunity for commercial establishments to hold events or gatherings.
The Glassware and Barware Needed
For a bar or restaurant looking to introduce new glassware options in time for national beer day then here at Alliance Online we have some excellent choices that are sure to be fantastic for your establishment. When it comes to 7pm on the 15th of June and patrons raise their glasses to cheers another successful beer day it is of paramount importance that your bar or restaurant is a key part of these celebrations. The best way to do this is by purchasing and restocking the finest glassware currently on the market. The following are a few suggestions as to what we would recommend:
- Utopia Senator – A subtle design which makes the glassware option more versatile. Designed using fully toughened glass, the Senator range is resistant to impact damages at all points. The toughened glass will disperse into small fragments when broken which makes it impossible to cause serious lacerations.
- Utopia Tulip – Featuring a classic tulip shape, the Utopia Tulip beer glass range is made using toughened glass that is impact resistant and will break into small fragments when smashed to prevent any serious lacerations. The ideal design for any commercial establishment.
- Artis Inverness – The Inverness Beer Tumbler is a stylish and versatile glass, a great addition to the drinks menu of any bar, restaurant, hotel or pub. Inverness glasses use Duratuff technology resulting in added product strength and an anti-reflective coating.
With these recommendations, we can assure any bar or pub that national beer day will be an excellent chance to showcase the fine glassware options your establishment has to offer. When it comes to beer glasses, the general consensus is that beer glasses are quite easy to break, however this is not the case with our suggestions as the Utopia Senator, Utopia Tulip and Artis Inverness glassware options are tough and durable perfect for arduous environments.
Event Types
Simply put, a standard night at a pub would suffice for national beer day with a few pieces of advertising through social media channels. However at Alliance Online, we believe that a commercial establishment should fully embrace the upcoming national beer day and thrown an event befitting of the great day. One suggestion would be a hosting special events or beer tasting. Through the years beer tasting has become an excellent way for bars or pubs to showcase the fine selection of beers that your establishment has to offer. It is important for a bar or pub to host a beer tasting event as it allows for customers to taste the selection of beers your establishment has and the aim should be to increase returning customers.
Here at Alliance Online, we appreciate that national beer day might not seem like an important day for the calendar however we believe that it can be a profitable venture for any bar or pub. With the recommendations we have made, your commercial establishment will be successful come June 15th. For more information regarding national beer day please refer to their https://www.beerdaybritain.co.uk/ where you can learn about the history and purpose of the event.
